Goodtree & Company :: Blog

Last Week on Twitter

Hal — Mon, 08 Feb 2010 04:59:59 +0000

Lochmere Swim & Tennis: Future Hangs in the Balance http://bit.ly/btTQ6S #carycitizen #
David Bowden, the man who painted a message to the Town of Cary his own house, has 5500 Facebook fans// http://bit.ly/9zFxCd #carycitizen #
I’m at Connolly’s Irish Pub & Restaruant (1979 High House Rd, Davis Drive, Cary). http://4sq.com/8vDydS #
I’m at La Farm Bakery (4248 Northwest Cary Parkway Cary‎, High House Road, Cary). http://4sq.com/4tkkqe #
Checking out Siri, a new digital assistant for iPhone https://siri.com/ #siri #
New site for Olive Chapel Park in Apex http://bit.ly/aaYYxw #realestate #wordpress #
RT @VicHoon: “In the year 3000, YouTube, Twitter and Facebook will merge into one site called ‘You Twit Face’” http://bit.ly/bPmMqa #
Marketing Follow: @TheBeanCast //Bob Knorpp gets great guests. And the occasional turkey like me. #followfriday in reply to TheBeanCast #
RT @JeanneRose: http://bit.ly/beUAVj //Finally accurate reporting that library staff recommended Garner library be closed (via @hal990) #
John Murden runs a great community blog in Richmond VA called Church Hill People’s News. http://chpn.net/news/ #hyperlocalism #
RT @smashingmag: Conversation Is Essential. Listening is Optional. Is it the Future of Blogging? - http://bit.ly/9xY3mi Interesting post. #
My Follow Friday is @commsking (aka Neil Simpson), CEO of Publicis London. Entertaining and interesting. #followfriday #
I’m at lochmere swim & tennis (, ). http://4sq.com/9jXDNJ #
My hyperlocal CaryCitizen is over 50,000 page views http://bit.ly/8KFmtz #
I’m at adcock’s nursery (, ). http://4sq.com/b88328 #
New on Flickr: Carpenter Feed & Supply in the Snow http://bit.ly/bHNCj1 #beautifulnc #
New on Flickr: Upchurch in the Snow http://bit.ly/bgtZmS #
Report on the Wake County Commissioner’s Retreat http://bit.ly/beUAVj #carycitizen #

Last Week on Twitter

Hal — Mon, 01 Feb 2010 04:59:59 +0000

Snow Chance: Tips from a Yankee If It Actually Snows http://bit.ly/aNdRsy #carycitizen #
Spending the day in the darkroom (Photoshop, ectually) and waiting for the Great Blizzard of ‘10 to hit Raleigh. #
Mayor Weinbrecht delivers State of the Town Address http://bit.ly/aVLRa1 #carycitizen #
Cary Chamber meeting this morning, then a shoot in downtown Apex, NC. #
I’m at pineapple tea room (, ). http://4sq.com/b9Avit #
I’m at Prestonwood Country Club (300 Pestonwood Pkwy, Cary). http://4sq.com/7Hbgiz #
Mayor Weinbrecht addressing Cary Chamber http://yfrog.com/33l6xaj #CaryCitizen #
Impact Owner Arrested on 14 Counts of Fraud http://bit.ly/dwyHzB #carycitizen #
RT @TheBeanCast: The World’s Best Marketing Podcast. This week with @socialnerdia @saulcolt @hal990 and @themshow http://is.gd/6YWKk #
Spent the day photographing at http://olivechapelpark.com #
RT @psbx: Another Pregnant Dude. Oy http://j.mp/dzOXkt HuffP Looks painful. #
I’m at olive chapel park (, ). http://4sq.com/bdaPKz #
I’m at Rallypoint Sport Grill (1837 N Harrison Avenue, Harrison Oaks Boulevard, Cary). http://4sq.com/8oeTJe #

Last Week on Twitter

Hal — Mon, 25 Jan 2010 04:59:59 +0000

Lots going on this weekend in Cary http://bit.ly/6lsK6f #carycalendar #
RT @greggvm: Will this ripple through the rest of the US “Why Open Source is the New Software Policy in San Fran” http://j.mp/58i9sA Hope so #
RT @ConversationAge: The reason why so many blog strategies fail is wanting to do too much, too early in process. Me: exactly right. #
Fortune Top 100 Places to Work - Two are in Cary http://bit.ly/8hiCve #carycitizen #
Go Local: Get Your ‘Gator, Elk and Other Delicacies at the Meat House in Cary http://bit.ly/4DsV4c #carycitizen #
Lucy’s Book Club for Children http://bit.ly/8O2qTy Great list for pre-schoolers #carycitizen #
Sledding this Weekend in Cary! http://bit.ly/5L8QEG #carycitizen #
Spent a great hour (ok, maybe 2) with the fabulous @HeatherO - practical, down to earth advice about social media & marketing. #rebarcamprdu #
Donate to Haiti Relief in Cary / Rotary Club http://bit.ly/5ryJPL #carycitizen #
RT @lindseychester: looking into joining some local business networks? this one’s cool http://inside919.ning.com/ Good call :) #
Gonna be on @thebeancast next week with @socialnerdia @themshow and @saulcolt Should be lively ;) #
One Last Look at Old Cary Elementary This Saturday http://bit.ly/5OBKrf #carycitizen #
Welcome @BillGates - foundation news and other interesting stuff from the founder of Microsoft. Yep, Bill’s own twitter stream. #
Western Wake Development News: What’s Up at Park West Village? http://bit.ly/83zPu7 #carycitizen #
I’m at The Food Factory (211 E. Chatham St., Walker (I think), Cary). http://4sq.com/4VFa4v #
I just unlocked the “Newbie” badge on @foursquare! http://4sq.com/6q6lqO #

Last Week on Twitter

Hal — Mon, 18 Jan 2010 04:59:59 +0000

Western Wake Wedding? Cary Mulls a Merger with Morrisville http://bit.ly/6f5Bp0 #carycitizen #
Dreamfest 2010, A Weekend Celebration of Martin Luther King http://bit.ly/5qk0ef #carycitizen #
RT @damondnollan: NCCU Adopts Facebook Connect For Campus Portal. Read more here: http://bit.ly/7T5DOq Good work Damond! #
Lochmere Burglaries in Cary: Lock Your Garage http://bit.ly/6GQZ3T #carycitizen #
Great meeting this morning @CaryChamber #
Cary Filmmaker is Finalist for Doritos Slot on Superbowl http://bit.ly/6VOdzg Funny stuff - vote for his clip. #
Cheap Trick’s Coming Back to Cary! http://bit.ly/8P0scv Tickets go on sale this Friday. #

Last Week on Twitter

Hal — Mon, 11 Jan 2010 04:59:59 +0000

Music tonight: SHMaK at Rally Point in Cary http://bit.ly/I18We Rock & roll B-sides from the Stones, Traffic, Kinks and more. #
Lost Dog Near Wessex http://bit.ly/4tcXeZ Do you know this pooch? #
SHMaK at Rally Point in Cary on Friday http://bit.ly/I18We Off to the last practice. #
RT @badbanana: Snowing again. I’m going to need some Hollywood starlets to snort my driveway. #
RT @leeclowsbeard: Ads need two things: A reason to pay attention and a reason to be glad attention was paid. Me: Respect The Beard ;) #
Coffee this morning with veteran publisher Brenda Larson. See ya later tweeps. #
Six String Cafe is Back as a Music Hall http://bit.ly/6tRawA New on CaryCitizen. #
“Re:” is Not a Subject Line http://bit.ly/8jJfa3 New from the blog. #
Gary Cooper’s Coming to Cary http://bit.ly/6vNyQ0 From CaryCitizen #
RT @jowyang: Although a year old, I keep on coming back to this Air Force Diagram on “How to Respond to Blogs” http://bit.ly/j21K Brilliant #
RT @stevesnbc17: For pet owners, homeowners, skaters; the Triangle deals with the cold snap. http://mync.com/site/46359/ Good story Steve! #
Here’s a new blog site we just finished for a couple of Realtors http://bit.ly/6OsrJj #
This is for you @HeatherO - Blog Sites: Cheaper Than You Think http://bit.ly/62dary #
Thanks @HeatherO and @RaleighOnline. You girls is da best. #
Got a new website http://bit.ly/4ZJ54o Yep, WordPress as a CMS. What do you think? #
Web Trends for 2010: Blog Sites http://bit.ly/62dary #

Last Week on Twitter

Hal — Mon, 04 Jan 2010 04:59:59 +0000

has read Three Cups Of Tea by Greg Mortenson and rated it 4.5 stars - http://bit.ly/EJ7E5 #
has reviewed the book Three Cups Of Tea - http://bit.ly/EJ7E5 #

Last Week on Twitter

Hal — Mon, 28 Dec 2009 04:59:59 +0000

New on Flickr: Page Walker in Winter http://bit.ly/6crrIO #

Last Week on Twitter

Hal — Mon, 14 Dec 2009 04:59:59 +0000

Impact Gymnastics - A Team Without a Home http://bit.ly/6vpzlM New on CaryCitizen. #
Hiding Your Email Address from Spambots: http://bit.ly/8k2YrS Downloadable white paper tells you how to use “email obfuscation.” #
is reading Three Cups Of Tea by Greg Mortenson - http://bit.ly/EJ7E5 #
has read Chicano: A Novel by Richard Vasquez and rated it 3 stars - http://bit.ly/7oQ5N2 #

Last Week on Twitter

Hal — Mon, 07 Dec 2009 04:59:59 +0000

The DMB&B Alumni Group on Linked In has grown to more than 500 members. Mr. Whipple would be so proud. #

Last Week on Twitter

Hal — Mon, 30 Nov 2009 04:59:59 +0000

New on Flickr: Hizzoner http://bit.ly/4KK5Pv #
Ad Guy as Journalist - My community newspaper has grown to 10,000 page views a month in less than 120 days. http://bit.ly/8KFmtz #
New on Flickr: chamber http://bit.ly/5gxoMZ #
has read Last of the Amazons by Steven Pressfield and rated it 3 stars - http://bit.ly/164RO6 #
CaryCitizen: Consignment shopping is more than a bargain http://bit.ly/7Lda3D #
Cyber safety tips from Cisco’s Lori Bush http://bit.ly/8VC9SE - read it on CaryCitizen. #

Last Week on Twitter

Hal — Mon, 23 Nov 2009 04:59:59 +0000

There’s a new community garden in Cary http://bit.ly/8oiGim #
Cary Photographic Artists contest draws over 280 entries http://bit.ly/5tmfVu #
Advice about writing an About Page http://bit.ly/6hNrcu #
Scandal at the Gym http://bit.ly/71ww3G Citizen journalism at its finest #cary #
Read CaryCitizen’s Expose of Impact Athletics - bounced paychecks, false promises and stolen health care premiums http://bit.ly/71ww3G #
New on Flickr: Best of Mosiac http://bit.ly/2qZ7g7 #

Writing an About Page

Hal — Sun, 22 Nov 2009 18:27:55 +0000

This is a pet peeve and I just had to sound off about it. When writing an About Page, it’s important (crucial) to say something about yourself.

This seems basic, but time and again I see About Pages that are vague and make no mention of the people behind the enterprise. As a reader, I inevitably find this unsatisfying.

If potential customers are interested in your services, they generally want to know about the people in charge. Vague statements will not lead anyone to believe you are a global multinational.

Talk about your strengths, your past affiliations or your goals. Just don’t waste the opportunity to say something meaningful.

——————————–

We also believe it’s helpful to include pictures of the people discussed on the page. If it’s your company, that means a picture of you.

The trend is toward informal portraits - make sure it’s a good one. Get a professional to take your picture if possible.

——————————–

Finally, the About Page is a good place to include links to more info about you. Here are some obvious choices:

Twitter
Linked In
Flickr
YouTube

Don’t include a Facebook link unless you have an FB Page for Business. Linking to your personal profile is generally not recommended for business.

——————————–

The About Page is always one of the top destinations on any website selling goods or services. Take advantage of the opportunity to say more about yourself to interested readers.

Examples:

Goodtree & Co/About
Mike Jaquish/About
Automattic/About

Last Week on Twitter

Hal — Mon, 16 Nov 2009 04:59:59 +0000

New on Flickr: Ghostbuster http://bit.ly/y88y5 #

Last Week on Twitter

Hal — Mon, 09 Nov 2009 04:59:59 +0000

Here’s the correct link for the band tonight http://bit.ly/I18We I hate Facebook links #
My band’s playing tonight at MoJo’s in Apex http://bit.ly/QuJzJ Be there! #
Great to have @waynesutton at #rebcrdu. Brought a lot of buzz to the event and packed the house at his presentation. #
RT @TreyRatcliff Incredible photos of Mars. Really. Incredible. http://bit.ly/4b0IBH #photog #
Good time participating in a panel today with @ThomAbbott and @communitygirl at #rebcrdu. #
Props to @PennyStantonHom @RaleighOnline @melissarmoore @raleighstager and my pal @MikeJaquish #rebcrdu #
A few of the ReBarCampRDU superstars behind the scenes @MMorganTriangle @HeatherO @AmyShair #rebcrdu #
Give it up for Eleanor for pulling off a MAJOR show. She’s the quiet rock star. @isellmoney #
RT @CaryNCHomes #rebcrdu was excellent today! organizers did a great job. Me: Thx for coming Nellie. Nice to meet you! @isellmoney #
is drinking bourbon. Two cubes. @isellmoney #
RT @kathysperlbell @hal990 Wish you had been miked so we could hear out here #rebcrdu [ya didn’t miss much :] Find me at lunch? #
Great questions at the Facebook session of #rebcrdu Got more questions? Got some answers? Anybody see my parole officer? #
My Pokem rocks #rebcrdu #
#rebcrdu is on #
RT @wordpress 20,000 downloads of WordPress for iPhone 2.0: http://wp.me/pgi3r-8a #rebcrdu #
I’m syncing my Poken at #rebcrdu. Poken me! #
Checking in at #rebcrdu Wayne is in the house :) http://yfrog.com/ca53161191j #
#rebcrdu Let the show begin! http://yfrog.com/17vhsugj #rebarcamprdu #
Autumn on the tree farm, new on Flickr http://bit.ly/3qvy7z Outside Louisburg, NC #
We just finished a new website for a group of farmers in eastern NC. Check it out: http://jocoplants.com #
I’m bringing my Poken to #rebcrdu tomorrow. Do you Poken? #
I’m a TL tomorrow at #rebcrdu on the topics of photos and video. Wonder if anybody wants to talk about that stuff. #
Need to stream tweets for a live show? Try http://monitter.com/ or http://twitterfall.com/ Both excellent. #rebcrdu #
Thanks people! #rebcrdu tomorrow is gonna be great! #
#rebcrdu #rebcrdu #
Help a brother test hastag #rebcrdu pls RT #
Setting up a projector at #rebcrdu #
New on Flickr: Autumn on the Farm http://bit.ly/37Lt1z #

Video: Shaving the Dentist

Hal — Wed, 04 Nov 2009 21:25:53 +0000

We just finished a video our local dentist, Dr. Allan Acton, shaving his head for charity. $20,000 worth. That’s some haircut.

Thanks to Dr. Acton and everyone at Cary Family Dental.

Last Week on Twitter

Hal — Mon, 02 Nov 2009 04:59:59 +0000

CaryCitizen rolls out ad program http://bit.ly/2EecxG #
It’s Friday. Have a cocktail http://bit.ly/41FzZd #
Hand with Caked Henna http://bit.ly/nHDCp See at Cary Diwali. #
well, that was strange #
Stuff to do in Cary this weekend: http://bit.ly/17ZFJ3 CaryCitizen Calendar. #
Playing with my mates tonight in A Fifth of Blues. Fan us on Facebook http://bit.ly/jTbnq #
More of the people behind RebarCampRDU http://bit.ly/17LBhX @MMorganTriangle @AmyShair. It’s really been great to be on the committee. in reply to MMorganTriangle #
The people behind RebarCampRDU http://bit.ly/17LBhX @isellmoney @RaleighOnline @melissarmoore @MikeJaquish @PennyStantonHom @raleighstager in reply to RaleighOnline #
RT: @photomatt @laughingsquid - the new @wordpress iPhone app is great, makes it easy to moderate comments & edit posts http://bit.ly/2Cy4n0 #
Shooting a farm outside Louisburg NC http://yfrog.com/0p50ej #

Last Week on Twitter

Hal — Mon, 26 Oct 2009 04:59:59 +0000

CaryCitizen mgmt meeting, ReBarCamp meeting & then filming a dentist shaving his head for charity. Love my job. #
New on Flickr: White Roses http://bit.ly/4nJ7u5 #

Last Week on Twitter

Hal — Mon, 19 Oct 2009 04:59:59 +0000

Cary Mayor Weinbrecht Takes a Beating from a Girl http://bit.ly/agEd4 Now on CaryCitizen. #
RT @RaleighOnline Faces of Diwali http://bit.ly/sd7ZT-> such beautiful faces! Thanks, Pam! #
New on Flickr: Matriarch http://bit.ly/IsLce #
Faces of Diwali, photos from the Indian Festival of Lights in Cary this past weekend http://bit.ly/sd7ZT #
New on Flickr: Indian Kids in America http://bit.ly/1UeXj #

Last Week on Twitter

Hal — Mon, 12 Oct 2009 04:59:59 +0000

New on Flickr: Woman Dancer http://bit.ly/25C24h #
The CaryCitizen Calendar of Events is live http://bit.ly/17ZFJ3 #
http://hootsuite.com/ This looks pretty cool. Who’s using it to manage Twitter? #
How to Manage a Facebook Group, now on Mashable http://bit.ly/F2Y41 @alisond Congrats! #
R.I.P. Irving Penn, died today at 92 http://bit.ly/3XqQS Loved his cigarette butts. #
Mike McLoone’s awesome pictures of high school soccer http://bit.ly/2fOZ8W Now on CaryCitizen. #
UNC Chapel Hill J School is looking for an Executive Producer http://bit.ly/3vzujR @DeanJFolkerts @wheresspot #
The Right Stuff http://bit.ly/3ICGxv Navy SEALs parachuted into Falcon Stadium in Cary Friday night. Thought we were being invaded by Apex. #
New remix by Todd Fitch of Hootchie Cootchie Man featuring Gary Lee Ford on harp - http://www.myspace.com/fifthofblues #

Last Week on Twitter

Hal — Mon, 05 Oct 2009 04:59:59 +0000

New on Flickr: Between Races http://bit.ly/ENgQP #
Letterman video clip http://bit.ly/3UFiOA #letterman Gets blackmailed over sex #
iPhone Apps pass 2 Billion Downloads. #
Anybody hungry for a pastrami & corned beef triple decker? http://bit.ly/WBjrh #
RT @pptkrdu To our judges @hal990 @GinnySkal and @damondnollan - hope you are ready to GET YOUR LAUGH ON! The #PPTKRDU slides are hilarious! #
Looking forward to judging tonight @pptkrdu with @GinnySkal. Sponsored by @communitygirl. More info http://bit.ly/askBU #pptkrdu #