Feb 4

Web 2 Much

Category: design, web 2.0

It’s beauty and the beast - web sites that are over designed and under conceptualized.

THE BEAUTY: GORGEOUS FLASH

Our neighborhood Eleanor pointed us to a realty website called LiveGoodBeHappy.

LGBH features gorgeous, innovative flash menus, pages and features. It’s all rolled together seamlessly.

THE BEAST: WHY AM I HERE?

Linda & Mimi (the realtors behind the site) seem like two very nice people. Major props for making an investment in something different.

But I want to buy a house. I don’t want to wait for graphics to load. I don’t want to be directed to pages that fail to satisfy.

Here’s the Listings page:

lgbh2.jpg

See any listings?

Here’s the home page:

lgbh1.jpg

What are all those initials in the left nav? WCR? CRS? GRI? Huh?

Remember this:

  • A web 2.0 audience wants to know instantly that they are in the right place
  • They want to discover quickly the information they have come to find
  • They want to get on with their lives

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BTW - ran LGBH through the SEO Analyzer:

lgbh3.jpg

This is not a good report.

2 Comments so far

  1. Eleanor Thorne February 5th, 2008 1:21 pm

    As usual - I have neanderthal tastes. I don’t really need a house in Washington State - so I think it’s cool…. but point well taken.

  2. Mike February 22nd, 2008 10:51 pm

    Hal,
    You know I’m in your corner on this one…
    Beauty without function? Phew…

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