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Marketing & Convergence

In 2008, businesses have a unprecendented opportunity to open new channels to potential customers. But, sometimes, the problem is where to start.

That's why we introduced our Low Hanging Fruit Marketing Survey™. In three pages or less, we'll tell you what we think are your major challenges and opportunities. We'll recommend key messaging and an overall tonality. If you like our analysis, we'll give you an estimate and a timeline. We call it Advertising on Demand.

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Low-hanging fruit

All together now

Convergence is the notion that one day, all media will be one. Lately, convergence speaks to a unification of print, television and the internet.

It's not just hot air. Sites like YouTube, The New York Times, Second Life and others exhibit truly integrated media platforms.

The options are just beginning to be explored. We're bullish on videoblogging. If your website is like a magazine, videoblogging puts television right on the page. It's corporate TV in which you are the star. That's convergence.

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